glyph 461: Martin Fisher ... prosperity and peace through commerce . foundations of civil society . entrepreneurship on behalf of entrepreneurship . ownership, property ... Africa ..... efVortex Cheetah

KickStart News
efVortex Cheetah — KickStart's MoneyMaker Pump project (the essence of the Cheetah way)

http://www.kickstart.org/what-we-do

Our 5 Step Process

IDENTIFY OPPORTUNITIES
What business will be profitable for these people, in this place?
Selecting the right business model is the most critical factor in determining the likely success of a new business.

DESIGN PRODUCTS
What new tools will make this possible?
We start with a challenge—design a tool that will generate income.

ESTABLISH A SUPPLY CHAIN
How can we produce these?
The greatest invention cannot change the world if it does not get manufactured and distributed.

DEVELOP THE MARKET
How do we convince someone with little money to make a big investment?
We want to get as many people out of poverty as possible.

MEASURE AND MOVE ALONG
Is this going as we planned?
Once we reach the tipping point, KickStart will make a profit on every sale. We will reinvest these to develop new technologies.

"The Old Ways of Ending Poverty Are Not Working", by Martin Fisher, founder of KickStart:
http://www.progress.org/2009/footpump.htm

We discovered KickStart through FLOW, a recipient of two Explorers Foundation Cobden-Bright Awards.
Related: efVortex Cheetah

http://explorersfoundation.org/glyphery/461.html
January 31, 2009; edited/updated January 2, 2010